WWE will be opening a Backlash store in Lyon as thousands of
European fans storm the city for the premium live event next
week.

Run by Fanatics, the store is free and open to the public and
will be located at 19 bis Quai Victor Augagneur, around 18
kilometers away from the LDLC Arena. It will offer hundreds of
different WWE and Backlash merchandise including apparel,
replica title belts, posters, and everything you can imagine.

The store will be open on Thursday, May 2 from Noon to 7PM,
Friday, May 3 from 10AM to 7PM, Saturday, May 4 from 10AM to
7PM, and Sunday, May 5 from 10AM to 3PM.